Top 10 Types Of Content That Can Drive Traffic On Your Website
Are you new to content creation?
Are you feeling a little burnt out after experimenting with different types of content for some time now?
Are you desperate for some traffic on your website?
You have arrived at the right destination! Keep reading to find out all that you need to know about the different content types relevant in the industry currently.
Top 10 Content Types That Can Drive Traffic On Your Website
So here we are with a compact list of the top ten types of content that can do wonders for your website. So without wasting a single moment, scroll down and read about the best content types that will not just drive website traffic but also get your site the authority you have been trying to get for so long.
Read on – and don’t forget to stick around till the end!
1. Listicles
One of our favorite types of content writing is listicles, like this article! If you don’t know what listicles are, then these are basically articles that have lists. For instance, ‘the 10 Common Blog Writing Mistakes You Should Avoid’ is a listicle, and ‘the top 10 Christmas trends you must check out this winter’ is also a listicle!
If you make your listicle really informative, then there are high chances of fetching desirable website traffic from the same.
2. How-To Guides
While all types of content need to be informative to perform well on search engines, it is vital that you make your how-to guides filled with informational content! This is because the search intent of audiences only points at one thing – people are searching more and more about how to do something or the other.
When you type ‘How to Use Twitter Ads: The Definitive Guide for Marketers,’ you are basically searching for a guide and relevant information – you need a solution, and the concerned site will get the traffic!
3. Memes
Memes have always performed well on all platforms. If you look for the best types of Instagram content, then you will find memes in that list as well. This is because memes have this engaging element attached to them – readers find relatability in memes, and these come with the added bonus of humor.
The next time you feel your content can perhaps do better with some humor, just skip the static images and instead utilizes some relatable and relevant memes.
4. Infographics
Did you know that infographics can really boost your content and get you the traffic you need? In that case, if you haven’t been focussing on creating content in and around stats and infographics, then you have been making a mistake. Instead, try to include a few graphics with your content – people love stats!
It’s all about making your content more and more informative – even if you feel like you have included enough information, make sure that you include some graphics that have the statistics!
5. Videos
You will find out that there are several types of video content available on the internet. Video content any day performs better than static or text-based content. For example, blogs that have videos inside them perform much better than blogs that are just text-based and accompanied by static images. This is because it takes less time to watch a video compared to reading a blog.
So, if you need traffic, then it’s best to get used to making relevant videos and then publishing the same with your content.
6. Opinion Posts
Opinion posts really do well on video-based platforms like YouTube. In fact, these are one of the best types of youtube content if getting some traffic on your channel is your end goal. Think about it! We are all humans with opinions, and where better than the world’s second most powerful search engine for publishing your opinions?
If you already have a YouTube channel, have you considered making a few videos where you just give your honest opinions? You never know; you might just become an overnight celebrity on the platform.
7. Interviews
While the world has now become a creator’s hub, there are different types of content ruling different platforms. But if there’s one content type that has managed to stay relevant for all types of content creators, then that would be interviewed. Interviews might be one of the oldest ways to get traffic, but it’s also perhaps one of the most tried and tested ways to get traffic.
The next time you are worried about what kind of content you should use, go straight for an interview – don’t forget to thank us, though!
8. In-Depth Guides
Informative content always performs well compared to any other content type. If How-to posts get you guaranteed traffic, then so will in-depth guides. Solution-based articles sit at the core of most content marketing strategies. If you don’t provide in-depth info, then how will you fix the problems your audience is facing in your niche?
9. Case Studies
Case Studies are perhaps one of the most underrated types of content today. Most often, we avoid writing case studies because these can turn out to be time-consuming – it also takes intensive research to write a high-quality case study. But that’s the fun part – more research indicates more information, which in turn will get you some much-needed traffic!
So don’t ever shy away from producing a great case study – instead, invest some time and produce some good case studies. You will notice how great these can prove to be for your site.
10. Reviews
Reviews have always performed well, whether it’s a newspaper review of the latest feature film making waves or a social media review of the restaurant you visited last night. You can take this a notch higher with detailed reviews on almost anything – from the latest gadgets and other technological innovations to match reviews of the FIFA matches, there’s so much to cover!
The reviews do not just get you the traffic – you can also use these as opportunities for tagging relevant people in your industries.
Frequently Asked Questions:
Check out the most frequently asked questions related to the different types of content mentioned below!
Ans: Content that’s original, relevant, and, most importantly, high quality is at the core of any inbound marketing plan. If your content is not great in terms of quality, then there’s no way you can do well in terms of obtaining traffic. So, the next time you are sitting with your content strategy, ensure that you are focussing more on quality instead of quantity.
Ans: The 5 major channels for site traffic are as follows,
⦿ Organic Search,
⦿ Email marketing,
⦿ Referrals,
⦿ Social media platforms, and
⦿ Paid Search.
Ans: The six types of content are as follows,
⦿ Blog posts,
⦿ Press mentions,
⦿ Guest-contributed articles,
⦿ Email marketing,
⦿ Video content, and
⦿ Gated content.
Ans: The 7 different kinds of social media content are as follows,
⦿ Inspirational,
⦿ Interactive,
⦿ Educational,
⦿ Promotional,
⦿ Entertaining,
⦿ Newsworthy, and
⦿ Connecting.
And It’s A Wrap!
Here we are at the end of this article – now you have a fair idea about the top ten types of content ruling the content marketing industry currently. What next? Of course, make sure that your next content strategy will have all the content types mentioned above. After all, who doesn’t love some traffic?
Share your thoughts with us – and while doing so, don’t forget to tell us about your past experiences related to creating content in the comments below!
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