[Answer] A Standard Google Ads Text Ad Is Made Up Of:
Question: A standard Google ads text ad is made up of:
- a display URL and description text
- a headline, image, and description text
- a headline and description text
- a headline, a display URL, and description text
Answer: a headline, a display URL, and description text
Google ads are beneficial for searchers. These ads help businesses target those specific people looking for any business product or service. In addition, the Google ads help refine the searches continually. As a result, only the relevant audiences can go to your page.
So if you think about What a standard google ad text ad is made up of, then the answer would be the fourth option in the list of the four alternatives. A standard google ad is made up of a headline, a description text, and a display URL.
There are three other statements relating to the question. But those are not accurate. Of course, one cannot make a standard Google ad without using an URL, a description text, and a headline.
What Are Google Ads?
Businesses can promote their business products and services using Google Ads. This advertising solution was previously named Google Adwords and Google Adwords Express. In addition, Google ads users can set specific goals using this ads service. For instance, driving website visits and phone calls are tasks that google ads can help marketers with.
How Does Google Ads Work?
Google ads present the ads to the potential customers who look for your ads. When the users look for any product or service, Google ads show these ads before them when they are ready to take action. You can start by setting a goal for your business. For instance-
- You can set a goal to get more visitors to your website.
- Next, you need to select a region to target prospective customers.
- You can finally craft your ad and set a monthly budget cap.
A Standard Google Ads Text Ad Is Made Up Of:
Three elements form a standard Google text ad. The headlines, ad descriptions, and display URL are those three elements that form an ad. Here, I will describe each of those parts that make up a standard Google text ad.
People usually see the headline text of your Google text ad. So, It would help if you considered adding terms related to what people search for in the Google search box.
You can promote your business products and services in the standard Google text ad. The Google text ad consists of three headlines to promote a business. The headlines allow you to create text ads consisting of thirty characters.
There are vertical pipes to separate the three headlines from each other. Although, the separation may show differently across different devices when viewing a Google text ad.
2. Display URL
The display URL is of the color green. The URL shows the website address of your business site. The text in optional ‘path’ fields, the domain from your final URL, create the Display URL. The purpose of these fields is to guide the viewers of your ad. The ads provide them with the direction they’ll be taken when they click on those ads.
Your path text does not necessarily have to match the language used in the display URL.
In the description part of the Google text ad, you get ample space and character limits to highlight your product or service details.
For instance, adding a ‘call to action button in the description part of your standard Google text ads is a good idea. You need your customers to take action and buy.
So, if you have a specific product, T-shirts, for example, you can add ‘call to action buttons like – Get your T-shirt now, shop your T-shirt, etc. Likewise, if you are selling any online service, you can use phrases like “check the price here.”
Important Info About Google Text Ads
The length limit in the expanded text ads is the same in all languages. Even for double-width languages, for instance, Japanese and Korean, the characters count as two towards the limit.
By adding an extension, you can add business info like location, phone number, and other details in the display text ads text.
Frequently Asked Questions (FAQs)
Here are some questions related to the Google text ads. These popularly searched queries may help you if you have any further questions.
Google has announced that the marketers won’t use the text ads going forward from June 30, 2022. Although the existing text ads will continue to perform, you can also see the performance review of your existing google text ads.
So, for the answer to what a standard Google text ad is made of, you need all three parts. Any part missing in a Google text ad cannot be called a standard ad.
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